There are around a billion people in 1,600 dialects speaking more than 30 languages, the diversity of India is unambiguous. There had been a time when it was unheard of to use an appropriate script on the keypad of a phone to type messages in any Indian language. Currently, the vernacular is all the rage on phones, …
Research Shows That Brands Are Moving Towards Vernacular Content Read More »
Marketers are constantly tasked with making decisions that are influenced by the competitive market structure – Which new product will give us a competitive advantage? How do we approach new entries in the market? What is the best positioning for this product? To help answer questions like these and gain a competitive advantage, researchers should …
Market research tool can help you overpower competitors! Read More »
These days you can buy everything online. From shoes to clothes and even your housemaid can be available online. But there are some things that people do not prefer buying online. Some things that need to be tested out before buying. Like cars, no one would ever buy a car online smart people usually do …
How market research tool helps you-Listen to your customers. Read More »
Until now you must have read everything you need to know about Market research. But you must be looking at how to manage your market research easily. You are in the right place then! In this blog, I am going to tell you how you can do your market research in an easy yet a …