Marketers are constantly tasked with making decisions that are influenced by the competitive market structure – Which new product will give us a competitive advantage? How do we approach new entries in the market? What is the best positioning for this product? To help answer questions like these and gain a competitive advantage, researchers should …
Market research tool can help you overpower competitors! Read More »
One of the most essential aspects of building a business is validating that there is a demand for your products. There is nothing more disheartening than spending your time and energy creating a product that you think people will love, only to realize that there’s no interest when you launch. 1. Initiate the first few …
Product Idea Validation: How to Successfully Validate Your Idea Read More »
Until now you must have read everything you need to know about Market research. But you must be looking at how to manage your market research easily. You are in the right place then! In this blog, I am going to tell you how you can do your market research in an easy yet a …